Release Date : 2025-03-03
first.Li auto's first pure electric SUV is finally announced!

After years of ploughing into the supercharged track, Ideal Motors has officially announced its entry into the pure-electricity market! The first pure-electric SUV, Ideal i8 (Pictures), will be released in July 2025, positioned as a six-seat medium-large SUV, with an estimated price of 350,000-400,000 RMB, directly targeting high-end models such as Tesla Model X and NIO ES8, etc. This vehicle is not only a complementary product for Ideal, but also an opportunity for Li Auto to expand its product lineup. This car is not only a key step for Ideal to complete its product matrix, but also a ‘killer app’ for its annual sales of 700,000 units.
Second, design highlights: family genes + innovative breakthroughs
Front design: fusion of MEGA's pioneering style, star-ring lights running underneath the front windscreen, hidden headlamps + vertical LIDAR module, a sense of technology and muscularity at the same time.
Body lines: short bonnet + slippery back shape, D-pillar with large angle tilt, with hidden door handles and semi-closed wheels, wind resistance coefficient is as low as 0.23Cd, smoother than Model X.
Tail language: penetrating tail lamps echo the front face, two-colour body + spoiler design, taking into account the visual width and aerodynamics.
Third, technical hard core: 5C super charging + range anxiety terminator

Power performance: dual-motor four-wheel drive system with a maximum power of 400kW (about 544hp), zero hundred acceleration is expected to be within 4 seconds, comparable to the Model X Plaid version.
Range and charging: 102.7kWh Kirin battery + 800V high-voltage platform, CLTC range of over 700km, support for 5C supercharging technology, 12-minute replenishment of 500km, 30% faster than Xiaopeng G9.
Energy consumption control: self-developed silicon carbide module + intelligent thermal management system, 100km power consumption as low as 15kWh, the best in its class.
Intelligent Cockpit: Full Scene Experience for Family Users

Space layout: six-seat design, independent seats with heating/ventilation/massage in the second row, three rows can be electrically put down, and the trunk volume is extended to 2100L, which is better than the five-seat Azera ES7.
Interaction upgrade: dual 15.7-inch OLED screens + HUD head-up display, support for 5G Telematics and gesture control, rear entertainment screen supports Switch direct connection.
Intelligent driving system: standard LIDAR + side view camera, urban NOA, automatic parking full scene coverage, algorithm iteration speed ahead of competitors.
Fifth, market positioning: family users + technology elite precision sniping
User profile: more than 90% of married families with children, annual family income of 500,000+, IT/financial practitioners, focus on space comfort and intelligent experience.
Policy Benefits: With a range of over 200km, the i8 can enjoy purchase tax exemption, which is perfectly in line with the policy, and the purchase cost is 20% lower than that of a fuel car.
Competitor Comparison: Compared with Model X (starting from 750,000), i8 price is only half, but space and configuration are better; compared with Azera ES8, i8 charging efficiency is 50% higher, more suitable for long-distance.

Sixth, price prediction and listing rhythm
Price range: $50,000 (for the basic version) to $64,280 (for the top version), slightly higher than the L8 extended-range version, but with fully upgraded configurations.
Listing plan: debut in July, test drive in August, official delivery in September, the first batch of users can enjoy lifetime free charging rights.
Sales Expectation: Ideal internal target of monthly sales exceeding 10,000 units, sprinting to 100,000 units in 2025, and seizing 15% of the market share of high-end pure electric SUVs.
The five issues that users are most concerned about
Convenience of charging: Li AUTO super charging stations have exceeded 1,700, covering 90% of highway service areas and 80% of urban core business districts.
Battery safety: KyLin battery has passed the needle puncture, extrusion and high temperature test, and supports lifetime monitoring of battery health.
Value retention rate: Officially launched 3-year 70% value retention buyback, 10 percentage points higher than Azera and Xiaopeng.
After-sales service: 233 shops nationwide provide free door-to-door maintenance, and the first owner has a lifetime warranty.
Intelligent iteration: supports OTA remote upgrade, and the Smart Drive system pushes new features every quarter.

Conclusion: Is the ‘all-round king’ of pure electric SUV coming?
The birth of Li i8 is not only a display of technical strength, but also a deep insight into the needs of family travel. From 5C super charging to six-seat space, from intelligent cabin to high-class intelligent driving, every configuration hits the user's pain point. Facing the siege of Tesla and NIO, can i8 become a new benchmark of 350,000-grade pure electric SUV?