In recent years, the new energy vehicle market has shown rapid development, and the market share of pure electric vehicles has been increasing, and the domestic new energy vehicle ownership has exceeded 25 million, of which pure electric vehicles occupy a major share. Major auto brands have launched new products and technologies to compete for market share. In such a market environment, the AVATR 11 2025 Ultra Rear Drive Extended Range Edition and Luxeed R7 2024 82kWh Max Rear Drive Edition, which were launched this year, have become the focus of consumer attention. These two models are not only similarly priced, with official guide prices of 299,900 and 299,800 respectively, but also have their own distinctive features in terms of configuration. Today, we will conduct a comprehensive comparative analysis of these two models from power, appearance, interior, intelligent driving, space and other dimensions to help consumers make a more informed choice.
In terms of power, the AVATR 11 and Luxeed R7 (shop the guide) are both rear-wheel-drive configurations, and both are capable of reaching a top speed of 200km/h. There is not much difference in the output power of the single motors of the two models, with the AVATR 11's total power at 231kW and total torque at 367N-m, and that of the Luxeed R7 (shop the guide) at 215kW and 370N-m. From the figures, the Smart R7 has a slight edge in terms of torque, but its power is slightly lower. The Luxeed R7 is slightly better in terms of torque in terms of figures, but its power is slightly lower. In terms of range, there is a big difference between the two models, with the AVATR 11 having an electric range of 225km, while the Luxeed R7 has an electric range of 667km. For those who drive in urban areas and don't want to recharge their batteries too often, the Luxeed R7 is more attractive, as its long range reduces the frequency of recharging and improves the convenience of using the car. However, for those who are concerned about power anxiety, the AVATR 11's add-on powertrain has the advantage of not only being able to drive in purely electric mode, but also charging the batteries via a range extender to provide a longer combined range.
In terms of exterior design, both AVATR 11 and Luxeed R7 show their own design concepts with distinctive styles.AVATR 11 adopts a unique and original design with a futuristic overall look. The front face adopts a disc-wing closed design with split C-shaped headlights and luminous LOGO, which is recognisable. The sliding back design, frameless doors and hidden door handles on the side of the body give the vehicle the sporty style of a coupe SUV. The rear part of the vehicle's penetrating LED taillights and sail-type active lifting tail fins further enhance the vehicle's sense of technology and sportiness.
In contrast, the Luxeed R7 adopts the one box styling concept with smooth and sporty body lines. The penetrating light band adds a sense of technology, and the hidden door handles, sporty wheels and bezel-less doors on both sides are also not absent. The rear part of the car is designed with simplicity in mind, with rounded tail lamps and a certain degree of aggressiveness, and the whole car is elegantly designed with a fierce force.
Overall, the design of AVATR 11 is more avant-garde and radical, full of futuristic and technological sense; while Luxeed R7 focuses more on smooth lines and minimalist design, giving an elegant yet sporty visual experience.
In terms of interior design, both AVATR 11 and Luxeed R7 focus on the combination of comfort and technology, but differ in details.The interior design of AVATR 11 is based on symmetrical aesthetics, with a 15.6-inch centre control screen and two 10.23-inch LCD instrument screens located on both sides of the centre control screen, presenting a more symmetrical visual effect. This design not only enhances the technological feel of the interior, but also enhances the symmetrical aesthetics of the space. In addition, AVATR 11 also provides a wireless charging area for mobile phones with a maximum power of 50W, and the centre armrest is generously positioned to enhance the comfort of the ride.
The Luxeed R7's interior design is more focused on the driver's experience. The 15.6-inch centre screen is also located in the middle of the car, while the 10.23-inch LCD instrument screen is located directly in front of the steering wheel for the main driver, with a large amount of white space on the right side for the passenger to have a better view of the car.The wireless charging area of the Luxeed R7 is also set up in the centre armrest position, which is similar to the application of the Aviator 11.
Overall, the interior design of the Avita 11 focuses more on symmetrical aesthetics and a sense of technology, which is suitable for those who pursue fashion and technology; while the Smart R7 focuses more on the driver's experience with a simple interior layout, which is suitable for those who focus on practicality and comfort.
In terms of intelligent driver assistance systems, the AVATR 11 and Luxeed R7 are both equipped with Huawei's high-level Smart Drive system, but differ in specific configurations and features.The AVATR 11 is equipped with the HUAWEI ADS assisted driving operating system with 3 millimetre-wave radars, 3 LIDARs, 12 ultrasonic radars, as well as standard high-precision maps and a sub-metre-level high-precision positioning system. These configurations enable the Avita 11 to excel in sensing its surroundings and provide users with a safer driving experience. In addition, AVATR11 is equipped with active safety warning systems such as lane departure warning and reverse vehicle side warning, as well as in-vehicle vital signs detection and fatigue driving alerts, further enhancing the vehicle's level of intelligence.
Luxeed R7, on the other hand, is equipped with the HarmonyOS in-vehicle intelligence system, which, together with the Big Model Xiaoyi voice assistant, enables a smooth voice interaction experience. Its performance is stable in adaptive cruise, lane keeping, automatic lane changing and other functions, which can automatically adjust the speed and keep the lane according to the road conditions, effectively reducing the driver's fatigue. In addition, the Luxeed R7's automatic parking function is also more practical, able to recognise different types of parking spaces and automatically complete the parking operation.
Overall, AVATR 11 is more comprehensively equipped with the Smart Driving System, especially excelling in safety warning and environment awareness; while Luxeed R7 focuses more on the practicality of voice interaction and driver assistance functions.
In terms of audio system configuration, AVATR 11 and Luxeed R7 also show different advantages. The Avita 11 comes standard with the British Treasure - Sound of Excellence audio system consisting of 25 speakers with up to 2016W of output power and a 7.1.4-channel system. Whether listening to the delicate melodies of classical music or feeling the shocking rhythms of rock music, this sound system can perfectly present and bring users the ultimate listening enjoyment. The Smart R7, on the other hand, is equipped with a 15-speaker HUAWEI SOUND audio system with an option to 17 speakers. Although there is a certain gap in sound quality and sound performance with AVATR 11, its sound system can still provide users with a more excellent listening experience.
In terms of space, AVATR 11 and Luxeed R7 both offer a more spacious interior, but differ in details.AVATR 11's body dimensions are 4895mm*1970mm*1601mm, with a wheelbase of 2975mm.The vehicle adopts a 2+3 layout, with leather seats paired with a spacious interior, which brings a more relaxed and enjoyable travelling experience. Headroom and legroom in the front and rear rows are more than adequate, avoiding the embarrassment and discomfort of insufficient space during long-distance travel. The luggage compartment has a volume of 415L, which is completely sufficient for daily shopping or travelling. In terms of seat functions, the front seats support heating, ventilation, memory and massage functions, and the second row seats are also equipped with heating, ventilation and massage functions.
The LuxeedR7 measures 4956mm/1981mm/1634mm and has a wheelbase of 2950mm. the seats are made of imitation leather and the front and rear seats support ventilation/heating/massage, and the passenger side is equipped with a zero-gravity seat that supports 18-way seat adjustment and heated legrests. The rear seats support 27°-37° stepless electric angle adjustment, which improves driving comfort and convenience. The rear space has a strong sense of openness and sunshine, equipped with a canopy and electric sunshade, and the legroom and thigh support are excellent in its class.
On the whole, Avita 11 and Smart R7 are both strong players in the 300,000 price range, the exterior design of the two cars are more stylish and atmospheric, and the interior also has both texture and technology. However, in some details Avita 11 consider a little more comprehensive, such as the provision of extended range and pure electric dual power options, in the comfort of the configuration as well as intelligent driving to further enhance the user's car experience.
If you're more interested in long range and convenience for daily use, the Luxeed R7 is definitely the better choice, with its 667km pure electric range capable of meeting the daily needs of most users. And if you are more inclined to the add-on powertrain and would like to have a better performance on the Smart Drive system and sound system, the AVATR 11 is more suitable for you.
The final choice depends on your personal needs and preferences. If you have a budget of around $300,000 in hand, would you choose the AVATR 11 or the Luxeed R7?